Vasiliadis, a Greece-based company specializing in high-quality tools, machinery, and industrial equipment, collaborated with me to migrate their online store from Joomla to WooCommerce. The goal was to modernize the website, improve performance, and provide a flexible, easy-to-manage eCommerce experience while preserving their existing product data and SEO value.
Key Challenges
-
Migrating thousands of product entries with multiple attributes, categories, and custom fields from Joomla.
-
Preserving customer accounts, order history, and SEO-friendly URLs to maintain search visibility.
-
Rebuilding the store design to reflect Vasiliadis’s professional image while ensuring a fully responsive layout.
-
Integrating Greek language support, tax rules, and local shipping methods for the domestic market.
Solutions & Implementation
-
Performed a complete Joomla database extraction and custom-mapped product and customer data into WooCommerce.
-
Designed a modern, high-speed WooCommerce theme optimized for both desktop and mobile.
-
Integrated WPML for multilingual capabilities (Greek + English) and localized SEO optimization.
-
Set up Stripe, Viva Wallet, and PayPal gateways, ensuring seamless transactions for Greek and EU customers.
-
Configured Yoast SEO and implemented 301 redirects to preserve all existing search rankings.
-
Conducted rigorous performance testing to enhance loading times and checkout flow.
Results
-
Achieved a 50% increase in page load speed and smoother user navigation.
-
Zero data loss and minimal downtime during the migration process.
-
Improved overall SEO performance and keyword stability in Greek search results.
-
Enhanced backend manageability, allowing the client to easily update products and inventory.
-
Boosted online sales and customer engagement post-launch due to better UX/UI and performance.
Technologies Used
-
WordPress + WooCommerce
-
PHP, MySQL
-
WP All Import, WPML (for multilingual setup)
-
Elementor Pro, Yoast SEO
-
Stripe, Viva Wallet, PayPal Integrations
